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Wednesday, September 15, 2010

Dagens Industri 
NEW SWEDISH REALITY SERIES TO BROADEN THE IMAGE OF ENGINEERS
DI writes that Teknikföretagen is behind a new reality-based television series in which Swedish comic Felix Herngren will follow successful engineers at companies such as Ericsson both in the workplace and privately in locations around the world. The series’ Swedish title is “Felix stör en engineer” and it will consist of roughly eight episodes starting at the end of September. Johan Graur, project leader at Teknikföretagen, hopes the series will change attitudes towards the engineering profession and lead to increase enrollment in engineering education.

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